By Adam Stivaletta | Source: Realtor.com
Can a paint color really reveal the direction a neighborhood is heading? According to a recent Realtor.com feature, the answer is yes—and the color is gray.
Across cities like Nashville, Washington D.C., and San Francisco, gray exteriors are popping up more than ever before. While at first glance it may seem like just a design trend, these muted tones are now associated with a much bigger shift: gentrification.
Why Gray?
Gray homes have become a favorite for good reason:
•They look clean and modern
•They’re a safe, stylish choice for builders and flippers
•They appeal to today’s buyers influenced by HGTV and design blogs
In fact, 5 of the top 10 most popular exterior paint colors in the 2020s are shades of gray. And while these choices often boost curb appeal and resale value, they can also be a subtle sign that a neighborhood is undergoing transformation.
What Gentrification Brings
As new homeowners, developers, and businesses move into older communities, the results can be both exciting and complicated.
The Positive Side:
•Rising home values
•New investment and improved infrastructure
•Increased business activity and revitalization
The Challenges:
•Risk of pricing out longtime residents
•Loss of neighborhood culture and identity
•Benefits often favor newcomers over existing residents
So, Is It Good or Bad?
Gentrification is complex. On one hand, it can breathe new life into a neighborhood. On the other, it may unintentionally displace the very communities that gave the area its character. As real estate professionals, we believe the key is growth with respect—improving areas while honoring their history and long-term residents.
At Stivaletta Properties, we’re here to help you understand not just the homes you’re looking at—but the stories behind the neighborhoods too.
Thinking about buying or selling in a growing neighborhood?
Let’s talk strategy—reach out today.
Credit: Realtor.com, “The House Color That Tells You a Neighborhood Is Gentrifying”
